Richard MacIsaac
Regional Manager of Sales & Marketing at Residence & Conference Centre Barrie

Richard is the Regional Manager of Sales & Marketing at Residence & Conference Centres Barrie (Georgian College Residence), where he has worked for over 10 years supporting group accommodation and conference travel tied to education, government, sport, and community events. In this role, Richard leads group sales and client partnerships that contribute directly to overnight visitation and off‑season tourism activity in Barrie.

A graduate of Georgian College’s Business Marketing program, Richard brings a strong foundation in sales strategy, contract negotiation, and relationship management. He works closely with ministries, educational institutions, event organizers, and community partners to deliver practical, client‑focused accommodation solutions while supporting broader tourism and economic development objectives.

Richard has extensive experience managing complex group logistics, adapting room inventories to evolving needs, and navigating public‑sector requirements. Known for his collaborative and solutions‑oriented approach, he plays an active role in strengthening long‑term partnerships that benefit both visitors and the local tourism ecosystem.

Richard is committed to supporting Tourism Barrie’s mission and advancing awareness of the city’s accommodation assets. He is passionate about helping position Barrie as a welcoming, accessible, and competitive destination for conferences, group travel, and year‑round events.

Sector Representative: Accommodations / Group & Conference Travel
Elected to a four-year term, 2026-2030
Re-Elected Term Ending 2034